Category: CRM

2024 MSDW Marketing Impact Award Recipient: insightsoftware



In this video interview, we’re celebrating insightsoftware as part of the 2024 MSDW Marketing Impact Awards, which recognize exceptional achievements and contributions from ISVs and partners in the Microsoft Business Applications ecosystem. insightsoftware is the proud recipient of the 2024 MSDW Content Performance Award, recognizing their outstanding success in generating the highest number of targeted downloads and leads from their content on MSDW. Their impactful and relevant content has resonated deeply with the Microsoft Dynamics 365 community, setting a benchmark for meaningful engagement and thought leadership. Joining us is Nate Cook, Director of Product Marketing at insightsoftware. He shares insights into their content strategy, the key factors driving their success, and how their approach continues to deliver value to Dynamics 365 users and partners. Don’t miss this inspiring conversation celebrating insightsoftware’s achievement and their contributions to the community. https://www.youtube.com/watch?v=rmoq1ucsvpw

MSDW Marketing Minutes #9: Navigating partner and user marketing with Mary Miller



In this episode of the Biz Apps Marketing Minute, host Adam Berezin interviews Mary Miller, Marketing Director at PayTrace, about her journey in the Microsoft channel, PayTrace’s innovative B2B payments solutions, and her approach to marketing to both partners and end-users. Mary shares invaluable insights into the unique challenges and opportunities in financial services marketing and provides actionable strategies for ISVs to align with the needs of their audience. https://www.youtube.com/watch?v=TRnmj27kxtY