In this episode of the MSDW Biz Apps Marketing Minutes podcast, host Adam Berezin speaks with Kelly Mazur, Director of Marketing at Evenica, about how Microsoft partners can build and maintain strong relationships with Microsoft to drive business growth. Kelly shares insights on how Evenica, as both an ISV and SI, balances these relationships, navigates Microsoft's evolving programs, and aligns marketing strategies with Microsoft's initiatives. They also discuss the role of relationship-building, co-branded marketing efforts, and staying ahead of Microsoft's frequent product and program changes. Key takeaways from this episode: • Building strong Microsoft relationships
• Aligning with Microsoft's messaging and initiatives
• Leveraging co-branded marketing opportunities
• Sales and marketing alignment for success See more videos on marketing in the Microsoft Business Applications space: https://msdwmarketing.com/videos/ https://www.youtube.com/watch?v=l1PVN3ZAn6c

In this video, discover the exciting new features coming to Dynamics 365 Field Service in 2025 release wave 1. Maximize your experience with Dynamics 365 and Power Platform by exploring the detailed release plans at https://learn.microsoft.com/dynamics365/release-plans/ But that's just the beginning! We encourage our community to keep learning with the resources provided below: • Dynamics 365 Blog: https://www.microsoft.com/dynamics-365/blog • Dynamics 365 Community: https://community.dynamics.com • Power Platform Blog: https://www.microsoft.com/power-platform/blog • Power Platform Community: https://powerusers.microsoft.com #microsoft #dynamics365 #microsoftdynamics365 https://www.youtube.com/watch?v=Clhz8i6LQVw

In this video, discover the exciting new features coming to Business Performance Analytics within Dynamics 365 Finance in 2025 release wave 1. Maximize your experience with Dynamics 365 and Power Platform by exploring the detailed release plans at https://learn.microsoft.com/dynamics365/release-plans/ But that's just the beginning! We encourage our community to keep learning with the resources provided below: • Dynamics 365 Blog: https://www.microsoft.com/dynamics-365/blog • Dynamics 365 Community: https://community.dynamics.com • Power Platform Blog: https://www.microsoft.com/power-platform/blog • Power Platform Community: https://powerusers.microsoft.com #microsoft #dynamics365 #dynamics365finance https://www.youtube.com/watch?v=CsY8YGHJy2o